Before online review vets websites became a popular means by which pet owners found out about good veterinarians, pet owners found and read review vets, review veterinarians, vet reviews, and veterinarian reviews through a variety of traditional marketing strategies.
One of the most popular of these traditional research strategies by which these pet owners found out about review vets consisted of pouring through a variety of magazines, newspapers, professional journals, and other print publications which published print ads which told readers about vets in the area who could take care of their cats, their dogs, their horses, and their goats. These print ads which helped pet owners to review vets could be found in a vast array of newspapers, magazines, and print publications; however, the vast majority of these print ads could be found only in animal magazines.
Another one of the most popular of these traditional research strategies which allowed these pet owners to review vets consisted of driving down the interstate highway and through busy city intersections looking for billboards which advertised low cost vets in the area who could operate on the pet owners’ cats, dogs, horses, and goats. As with the print ads in the print publications, pet lovers could expect to find these billboards which allowed them to review vets in a variety of different locations. However, they were most likely to find these billboards in the countryside, where the vast majority of residents owned more than one dozen pets; consequently, these pet owners were more likely to want to review vets than city dwellers, who only owned a few pets at most.
Still another one of the most popular of traditional research strategies by which pet owners found out about which vets could take care of their cats, their dogs, their horses, and their goats consisted of visiting large annual and semi annual animal shows. Although these animal shows were not primarily designed to tell visitors about which vets offered the best services for the best prices, visitors could be assured that they would either encounter several vets in the crowd, or barring that, that they would meet more than a few fellow pet owners who could recommend a dozen vets to their new friends. These large annual and semi annual animal shows are equally popular in rural communities where the residents all own dozens of animals as they are in big cities, where the rich communities spend upwards of ten thousand dollars to groom and train their animals so well that they can win prizes.